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Bullfrog Films
P.O. Box 149
Oley, PA 19547
Tel: 610/779-8226
Fax: 610/370-1978


Greening Business

Reports on sustainable business practices and philosophy.

45 minutes
(2 parts for classrooms: 15/30)
Color
Grade Level: 7-12, College, Adult
US Release Date: 1994
Copyright Date: 1994
ISBN (VHS): 1-56029-594-5

Directed by David Springbett
Produced by CBC's "The Nature of Things"
With Anita Roddick & Paul Hawken


"Demonstrates...going green has made fiscal sense, as well as good sense." Video Librarian

This film shows that those businesses that adopt sound environmental practices are usually rewarded with a better bottom line.

Typically industry gobbles up natural resources and returns nothing but waste. But things are changing. A large hotel chain has initiated an environmental strategy designed to eliminate waste in their 27 hotels. One of the baby Bells started an office recycling program that was so successful they turned their attention to their whole system of product packaging.

Amongst those interviewed are Anita Roddick of The Body Shop, and Paul Hawken, author of "The Ecology of Commerce" and "Natural Capitalism". He believes we must move from our current linear economy to a cyclical one. "What we have to do is create the conditions for human life on this planet that respect and preserve all life."


Awards:
Bronze Apple, NEFVF
Vermont International Film Festival
West Virginia Film Festival


Reviews:
"Demonstrates the creative ways in which going green has made fiscal sense, as well as good sense in terms of planetary survival."
Video Librarian

Related Subjects:
Business Practices
Canadian Studies
Economy
Environment
Recycling
Science
Technology and Society

Social Psychology
Solutions
Sustainability

Related Titles:
The Next Industrial Revolution: Architect Bill McDonough and chemist Michael Braungart bring together ecology and human design.

Planet Neighborhood: The latest in energy saving technology and good design.

Biomimicry: 2-part series based on the book Biomimicry - a new science that studies nature 's best ideas and then imitates these designs and processes to solve human problems.

The Ecological Footprint: Dr. Mathis Wackernagel introduces the Ecological Footprint, a resource accounting tool that measures human demand on the Earth.

Rethink - Pollution Prevention Pays
No Spare Parts: Ingenious recycling of used car parts in Ghana.





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